Below are 12 motivational quotes that I’ve pulled together about Top Line Growth & Pricing for Value in your business! Share them with your team and look at how you can apply them together.

1. The secret to growing revenues is in providing a solution, not just a product or service.

Growing Revenues

2. Often, we don’t take enough time to fully understand the “job” the customer is “hiring” our product or service to do.

Hiring Products

3. Lost customers rarely leave because of price – although that’s what they’ll tell you.

Leave for Price

4. Lost customers will come back only when you address what really drove them away.

Lost Customers

5. Our best source of new business is old customers.

Old Customers

6. You earn the right to apply price increases when you understand what customers value about doing business with you.

Price Increases

7. If you’re not pricing for value, you’re working for less than you’re worth.

Pricing for Value

8. Profit is the applause we receive for a job well done.

Profit is Applause

9. Providing solutions to the REAL problems your customers are wresting with holds the key to pricing for value.

Real Problems

10. Repeat customers are a better predictor of sustainable success than new business.

Repeat Customers

11. Value is in the eye of the beholder – or in the needs and wants of the person buying your product or service – not in how we price it.


12. Price is not what we change; it’s what the customer is willing to pay.

Willing to Pay

#1 Bestselling Author, International Speaker, and Accelerator Anne C. Graham is on a mission to help 5 million business leaders and their teams double their profit per employee – or more – in less than one year, in less time per week than they’re spending on email per day. Her new book Profit in Plain Sight includes the 5-step proactive P.R.O.F.I+T Plan to do it.  Connect with Anne on Twitter and LinkedIn.